School starts next week and I am very excited! After a short orientation party on Wednesday evening, and getting to meet a few of my new class mates and teachers, I am all set to pack my bags and head to Manly Q Station, because Monday morning, bright and early we begin!
Check the press release below... Stay tuned to the hashtag #TMA2017 and my blog for regular write ups.
The Marketing Academy today announced the marketing executives selected for the 3rd year of their exclusive Scholarship Programme.
Following a rigorous 3 stage selection process that included more than 360 nominations, 96 ‘pitches’ and 64 face to face interviews, The Marketing Academy Australia has unveiled the 30 emerging leaders from client side brands, media owners and agencies selected to attend its 2017 Scholarship Programme.
Speaking of the selection process Academy Founder and CEO Sherilyn Shackell said ‘I’m truly delighted by the first rate talent in Australia and grateful to all the business leaders who nominated their people for the programme. The final selection this year was extremely hard as the volume and calibre hit a three year high. I’m just sorry we only have 30 places because in all honesty we could easily have taken twice that number.’
For the 2017 Scholarship Programme The Marketing Academy has redefined the 4Ps of marketing creating 4 core learning modules. The Academy’s 4Ps are:
The coveted programme, sponsored in 2017 by Commonwealth Bank, Google, News Corp Australia, Microsoft and PwC, includes one-to-one mentoring sessions with Australia’s most experienced industry leaders.
This year the line-up of 50 Mentors includes:
In addition to mentoring sessions the Scholars are each assigned an Executive Coach, take part in 3 immersive residential ‘Boot Camps’ packed with inspirational speakers and attend 4 Scholarship Lectures, each hosted by recognised subject matter experts. The Academy’s 2017 Lecture Series is sponsored by MediaCom, Clemenger BBDO, Sydney Opera House and Macquarie University.
The Marketing Academy Australia 60 Alumni who attended the programme in the last two years include:
Here’s the line up of The Marketing Academy Australia Scholarship Class of 2017:
Full details on the Scholars, Alumni, Mentors, Coaches and Selection Panel can be found at www.themarketingacademy.org.au
About The Marketing Academy
Founded in the UK in 2010 The Marketing Academy is a non-profit and voluntary organisation that develops leadership capability in talented marketers from the Marketing, Media, Advertising and Communications industries through mentoring, coaching and experiential learning. The Marketing Academy Australia opened its doors in 2014 and is sponsored by Commonwealth Bank, Google, NewsCorp Australia, Microsoft and PwC. The Marketing Academy programmes are selective and provided free of charge.